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Bybit CEO: MiCA Alone Won't Guarantee Profitability in Europe, More Licenses Needed
RegulationNeutral3 min readApril 26, 2026CoinDesk

Bybit CEO: MiCA Alone Won't Guarantee Profitability in Europe, More Licenses Needed

Bybit's CEO, Ben Zhou, suggests that the upcoming MiCA regulation in Europe, while a step forward, isn't sufficient for crypto firms to achieve profitability. This implies a potentially longer and more complex path to market entry and revenue generation for exchanges operating in the EU, impacting P2P merchant opportunities.

The European Union's Markets in Crypto-Assets (MiCA) regulation is set to harmonize rules for crypto service providers across member states. However, Bybit CEO Ben Zhou has voiced concerns that MiCA alone may not be enough to foster a profitable environment for crypto exchanges.

Zhou indicated in a recent interview that Bybit anticipates being at least two years away from breaking even in the European market. This suggests that beyond the baseline regulatory compliance mandated by MiCA, additional licenses and operational adjustments will be necessary for businesses to thrive. This could involve navigating diverse national licensing requirements even within the MiCA framework, adding layers of complexity and cost.

For P2P trading merchants on platforms like Binance P2P and Bybit P2P, this news carries indirect implications. A more challenging and costly regulatory landscape for exchanges in Europe could lead to reduced operational capacity or a slower expansion of services. This might translate into fewer trading pairs, tighter spreads, or a decrease in overall order volume as exchanges focus on compliance and profitability in a more regulated environment.

While MiCA aims to provide clarity and consumer protection, the path to profitability for exchanges appears to be a more arduous one than initially anticipated. P2P merchants should monitor how these regulatory nuances affect exchange operations and liquidity in the European market.